Did people really eat that? Some vintage recipe advertisements will make you wonder what they were thinking.
There were a lot of developments in food in the 1950’s. Convenience products like canned soup, tuna and vegetables became very popular. It was a time of Jell-O molds, casseroles, mayonnaise, and deviled eggs. There were a lot of interesting and surprising combinations of ingredients and people seemed to like to shape their food into rings and loaves. Brands such as Crisco, Spam, Kraft, Del Monte, and Best Foods took out full page advertisements in popular magazines and featured recipes using their products, touting their convenience and great taste. Many of these vintage recipe advertisements look downright unappetizing, and sometimes laughable, to us now. Take a look at this selection of ads, maybe you’ll find something to cook for dinner tonight!